If the main measurement of a movie poster’s success is how much attention it draws to the film in question, then we guess the new poster for the remastered Titanic has to be classed as a winner.

Sort of, anyway.

On Tuesday, Paramount shared a new poster for Titanic to tie in with the movie being released in 4K 3D for its 25th anniversary.


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To describe the reactions to that poster as mixed would be…generous.


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This was the detail everyone kept coming back to: The hair. If you view the full poster image, you’ll see what they mean.


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People couldn’t get their heads round it.


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So, what exactly is going on here? Is the hair an oversight? A strange Photoshop accident? Or is it actually something more intentional?


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Well, whether it’s an arty class metaphor or a strange accident, the poster has certainly got people talking about Titanic again. So in that sense, at least…a job well done?

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